Micro Influencer Marketing For Better Reach And Stronger Engagement Micro influencer marketing leverages the power of individuals with a smaller but highly engaged following. They may have fewer followers, but their audience interaction is strong, allowing brands to connect authentically and naturally. This strategy delivers sustainable promotion, builds trust, and drives purchasing decisions. Website: https://ondigitals.com/micro-influencer-marketing/ #ondigitals #microfluencer #influencermarketing #microinfluencermarketing